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Coyote

Case study

Coyote

Description
Year
2022
Services
Branding, Ecommerce, Social
Client
Coyote
The brief

Coyote, an Atlanta-based clothing brand, approached our agency with a challenge: to develop a comprehensive brand strategy and marketing plan to help them grow their business. At the time, Coyote was generating only less than $1,000 per month in revenue, with no clear branding or marketing strategy in place. We worked with Coyote to develop a comprehensive solution that included brand strategy, visual identity, web design, social media, clothing design, SMS, email, and e-commerce.

The Solution

Our agency developed a comprehensive solution that began with a deep dive into Coyote's target market and competitive landscape. We then developed a brand strategy that emphasized Coyote's unique style and quality, which guided our visual identity and web design work. We also developed a comprehensive marketing plan that included social media campaigns, SMS and email marketing, and an e-commerce website to enable easy purchasing.

After implementing our solution, Coyote saw significant results in a short period of time. Within just a few months, Coyote's sales increased from $1,000 per month to having $32,000 days.

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Awards
Testimonial
Melody Calvert
Founder, Coyote
Strategy, Web, & Creative
“Germ is the best! 10/10 recommended. He’s my brand designer but also a friend now. He cares about my brand like it’s his. I was referred through a mutual contact of ours, he is a great communicator and always gets the job done.”
More Work
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